Customer Retention

Cost savings: It is more cost-effective to retain a customer than acquire a new customer. Increase the lifetime value of your customers by continuing the conversation with them post-sale.

Less Competition Threat: Coke or Pepsi? Loyal customers are less interested in competitors and can develop loyalty that results in brand advocacy driving down your overall cost per sale.

Increased customer spending: As previous customers are more likely to purchase again after a positive experience, they are also likely to be willing to spend more on follow-up purchases.

Unbiased Opinions: You are not your customers, and without knowing what’s working, you may make uninformed changes to your peril.

Right the wrongs: Your customers or clients with a negative experience might only return if they confront their issues. Inviting the discussion through surveys makes you more likely to right the wrongs and retain a customer.

You can learn more about your customer: Surveys can further develop your customer base and influence marketing campaigns.

Track your Brand’s Progress: Year-over-year surveys will benchmark your performance and track whether changes are successful, noticed, or missed the mark. 

• Reduce potential negative reviews or losing a customer
• Communicate with active customers and develop a relationship of value
• Illustrate your dedication to customer success

Problem Tracking Record: With ticketing or help desk software, you can track your cases with priority and your employees' efforts to problem solve.

One Source of Truth: No longer rely on word of mouth or paper service tickets. Keep your support tickets centralized for search, archive, and reference

Consolidated Communication: Ticketing systems allow a clear conversation thread which will factor in fewer missed details, more flexibility in internal support, and a faster resolution.